HOFA Gallery and Digital Art Fair are thrilled to announce the unveiling of multi-award-winning AI-artist Sougwen 愫君 Chung’s new showcase ‘Us in Another Form’, set to debut at Adrian Cheng’s iconic cultural and luxury retail landmark K11 MUSEA, Hong Kong.  This highly anticipated exhibition is an official part of the annual Art Karnival and will be open to the public daily 26 March to 19 May 2024 at 6F, K11 Art & Culture Centre, K11 MUSEA. RSVP for the Press Preview on 25 March 2024 from 4pm – 6pm to emmalouise@thehouseoffineart.com.

Sougwen Chung, a Chinese-Canadian artist, stands at the forefront of pushing the boundaries of human-machine collaboration in the art realm. Recognised as one of TIME100's esteemed top 100 AI innovators, a MIT Media Lab fellow and Google Artist in Residence, Sougwen's work exemplifies the dynamic intersections among art, technology and science. Through an innovative approach, Sougwen has developed and constructed robots known as D.O.U.G. (Drawing Operations Unit Generation) to augment the creative process.

HOFA Gallery, founded in London by Elio D’Anna and Simonida Pavicevic in 2012 specialises in contemporary art by established and emerging international artists.  D’Anna shares his passion for the forthcoming exhibition, stating:

“The showcase of Sougwen Chung’s project ‘Us In Another Form’ during Art Week Hong Kong and the K11 Art Karnival, represents a groundbreaking celebration of human-machine collaboration, highlighting the transformative power of technology in expanding the horizons of artistic innovation and expression."

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